A classic biography of a business figure, Alfred Sloan, My Years with General Motors is an indispensible guide for managers. Alfred Sloan presents management techniques he had practiced at the iconic automobile manufacturer and lets you explore his management of events.
Sloan, a visionary of the automotive industry, grew General Motors from the 1920s through the 1950s to become the largest corporation in the world when concepts such as the annual model change, brand architecture and planned obsolescence completely changed the industry that greatly influenced America and its culture. Sloan is also remembered for his philanthropic legacy as much as his accomplishments as a rational, astute and successful manager.
The book, considered one of the bibles in the area of modern management education, offers its readers General Motors innovations, management policies and strategies in planning, stabilization, financial growth and leadership.