Purple Cow
Seth Godin’s Purple Cow teaches you to stand out from the crowd by adopting a new and edgy marketing …
Top Marketing Books
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Made to Stick: Why Some Ideas Survive and Others Die
The authors of the book, Made to Stick, Chip and Dan Heath answer the questions of why some ideas …
4
Crossing The Chasm
Crossing The Chasm is a bible that high-tech industries must follow to market their state-of-the-art products to markets. It …
3
Guerrilla Marketing
Jay Levinson’s Guerrilla Marketing is a marketing strategy book for entrepreneurs and small-business owners. Levinson shares the following tips …